Recruiting hotel business partnersInformation

About WHG Hotels

Features of WHG Hotels Business Partners

WHG Hotels ( Washington Hoteland Hotel Gracery) is characterized by “economies of scale” and “high profitability and long-term stable revenue.”

economy of scale

In the more than 40 years since the first hotel opened in 1969, it has grown to become one of Japan's leading national hotel chains with 34 hotels and approximately 10,000 guest rooms.
High profitability/long-term stable income

Our solid know-how in pursuit of hard & soft value generates high profitability and stable income.
High profitability/long-term stable income

Our solid know-how in pursuit of hard & soft value generates high profitability and stable income.

WHG's "ability to attract customers"

Our greatest strength is our ability to attract guests. With a room occupancy rate that far exceeds the industry average, we are committed to delivering long-term business success to our owners. Moving forward, we will further enhance our ability to attract guests by re-engaging existing customers—members of the “Fujita Kanko Group Members Card”—attracting international visitors to Japan, and opening new locations through Overseas.

High occupancy rate

Annual occupancy rate of 88.4% in 2016.

WHG Hotels official reservation site

In Japan, there are 880,000 registered users. The site has 20 million page views. Overseassupports 33 languages and 65 currencies.

Attracting foreign customers

1.3 million international guests in 2016. (Up 33% from the previous year)
OverseasEstablished offices in five countries (Taipei, Seoul, Shanghai, Bangkok, and Jakarta). Activities include information gathering, corporate PR, developing sales networks, and identifying new hotel properties.
WHG's "Service Capability

We will improve the quality of services that only "people" can provide, such as service with a smile and breakfast with care, while increasing efficiency as represented by smart check-in, through training and other means.

Self check-in/check-out machines

Electronic check-in procedures, enabling smart check-in without stopping by the counter. Fujita Kanko Group Members Card members can use "Touch & Sign" for quick check-in.

A breakfast worth waking up early for

As a pioneer in themed breakfasts, the restaurant has been offering 30 dishes at the buffet since 2004 and has maintained a high reputation.

*Average breakfast rating on Jalan: 4.0. Aizuwakamatsu Washington Hotel“Sakura Suji (Horse Tendon) Nikujaga”
WHG's "Equipment Power

We will improve the quality of services that only "people" can provide, such as service with a smile and breakfast with care, while increasing efficiency as represented by smart check-in, through training and other means.

Develop and deploy new guest room models

Hiroshima Washington Hotel, which opened in October 2013, is introducing a new generation of guest room models. It has also been decided that these models will be implemented at future Hotel Gracery locations.

All rooms are 18 square meters for a single and have a separate bathroom from the toilet. Space for washing oneself is also provided.

Card keys prevent anyone other than guests from stopping by.

Ceiling-mounted "nanoe" air purifiers and Wi-Fi in all guest rooms.

Original beds developed with the Slumberland Bed Company, which holds a royal warrant from the British Royal Family, have been introduced.

Renewal of existing hotels

By implementing interior design guidelines aligned with our brand strategy, the “ Washington Hotel” has enhanced its business amenities, while the “Hotel Gracery” has further refined its relaxing atmosphere.

Tokyo bay Ariake Washington Hotel (Tokyo)

Hotel Gracery Ginza
WHG's "Deployment Capability"

We will accelerate our expansion across Asia—not only in major cities within Japan but also through the opening of locations at Overseas. We will also increase the density of our network through our partner hotel program. We believe that our growth as a hotel chain offering the same high-quality experience no matter where in the country guests stay will provide peace of mind to our owners.

Tokyo Metropolitan AreaAggressive Expansion (within Tokyo)

Development of directly managed stores in government-designated cities, which are the centers of regional economies.
Develop a network of partner hotels centered on directly managed regional outlets.

Hiroshima Washington Hotel(Opened in October 2013) Number of guest rooms: 266

OverseasBooth

Phase 1: Expansion to major cities in East Asia.
Phase 2: Expansion to major cities in Southeast Asia.
Phase 3: Dominant expansion in major cities or expansion into second-tier cities.

Hotel Gracery Seoul(Opened August 31, 2018) Number of guest rooms: 335
WHG's "brand power"

We will accelerate our expansion across Asia—not only in major cities within Japan but also through the opening of locations at Overseas. We will also increase the density of our network through our partner hotel program. We believe that our growth as a hotel chain offering the same high-quality experience no matter where in the country guests stay will provide peace of mind to our owners.

community-based

We offer “ Concept Rooms” experiences unique to each location ( Sendai Washington Hotel’s “Miyagi Room” and Hotel Gracery Kyoto’s “Kyoto Room”), and plan to continue offering these at future Hotel Gracery locations in tourist cities.

Hotel Gracery Kyoto Sanjo"Kyoto Room"

collaboration

We promote a system that creates new hotel possibilities through collaboration with various companies.

Hotel Gracery Shinjuku (Tokyo)　Collaboration

Development of brand advertising

Washington HotelWe are promoting a differentiation strategy for the group based on the formula (WH) + Hotel Gracery (HG) = WHG.

WHG brand site